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We believe great food and authentic chai have the power to bring people together.
Burger & Chai (BoC) was founded by two young entrepreneurs who identified a critical gap in India’s food franchise ecosystem — brands that balance strong execution, scalable systems, and culturally rooted offerings. Launching in Mumbai, one of India’s most demanding QSR markets, validated the brand’s operational strength and laid the foundation for nationwide franchise expansion. Mr. Nilesh Samanta, Founder & CEO, brings experience in technology, brand building, and exposure to international markets. His system-driven approach defines BoC’s scalability and growth roadmap. Mrs. Sangita Samanta, Founder & COO, comes with deep QSR operations expertise and leads execution, processes, and on-ground performance to ensure consistency and quality across outlets. In a competitive QSR landscape, the founders believe execution excellence is the single most important factor for long-term success.
CEO
COO
Burger or Chai was born from a simple insight: Indian food never needed to be diluted to be global. Our founders realized that traditional flavors had traveled far but often lost their real power. We created Burger or Chai to bring that power back—using familiar formats with unmistakably Indian taste.
| Section | Details |
|---|---|
| Our Vision | Build one of India’s most loved Desi QSR brands and take Indian flavor confidence worldwide. |
| Our Mission |
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